Reuse sales pictures for rental ad (different agency)

Discussion in 'Property Management' started by KingBendtner, 10th Apr, 2020.

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  1. KingBendtner

    KingBendtner Well-Known Member

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    Hi All

    I am not sure if this has been discussed before, but here's the situation.

    I've bought a property through agency A, however have plans to rent it out through agency B.

    Can I reuse some/all pictures and floor plan from agency A sales listings, and then use it with agency B for rental listings?

    Any risks/downsides?
     
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  2. Scott No Mates

    Scott No Mates Well-Known Member

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    Did you pay for the photos of the property that you purchased? (I thought not).

    The copyright lies with the original photographer/surveyor and you'd need to get their consent.
     
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  3. datto

    datto Well-Known Member

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    I reckon you could if you photo shopped the originals.
     
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  4. jaydee

    jaydee Well-Known Member

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    For around $250 you can arrange your own professional photos. I did this over 5 years ago and repeatedly use the same photos in every ad for leasing. An agent also was happy to use them in a recent off market sales campaign.

    My suggestion is to engage a professional once, and use a select range of photos for marketing the property for at least the next 5 years.

    All tax deductible and all under your control.

    nb: A professional photographer can make **** look like cream!
     
  5. KingBendtner

    KingBendtner Well-Known Member

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    No, didn't pay for anything - let me contact the selling agent and see what they say.
     
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  6. KingBendtner

    KingBendtner Well-Known Member

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    Thanks mate. Yes good long term investment I suppose.
     
  7. KingBendtner

    KingBendtner Well-Known Member

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    Or I could go to Airtask to have someone stripped out the brand watermark.. for $30...
     
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  8. datto

    datto Well-Known Member

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    ^^^^^^^^ I like you’re thinking
     
  9. Archaon

    Archaon Well-Known Member

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    Removing the watermark wont remove liability.
     
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  10. Stoffo

    Stoffo Well-Known Member

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    +1 for this as you own the pics
    Not like engaging a REA who organizes a campaign and likely retains ownership
     
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  11. wylie

    wylie Moderator Staff Member

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    I wonder if you could pay a small(er) amount to the photographer who took the original photos in order to use them?
     
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  12. Scott No Mates

    Scott No Mates Well-Known Member

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    The branding is often left on the plans when the marketing package is prepared. It should be easy enough to contact the photographer or the guys who prepared the floorplan (usually the same mob).

    They may be reluctant when they realise that it'll cut them out of further work on the place.
     
  13. wylie

    wylie Moderator Staff Member

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    Better a bird in the hand though? They may never get any business from the new owner.
     
    Last edited: 11th Apr, 2020
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  14. # 1

    # 1 Well-Known Member

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    I found a photographer on airtasker who takes 6-8 pics with his fancy camera and lens then he photoshops them a bit (colour and saturation) and gives me ownership of the original high res pics for $120
     
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  15. Simon Hampel

    Simon Hampel Founder Staff Member

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    This would be a breach of copyright and you could be held liable by the photographer.
     
  16. Tom Rivera

    Tom Rivera Property Manager Business Member

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    $120 is about what it would cost to get a professional photographer.
    _________________________________________________________________

    You can ask for permission to use the photos, even if you need to pay something to use them- assuming you like the photos.
     
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  17. ozwanderlust

    ozwanderlust Well-Known Member

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    Whenever we changed PM agent, the new one always said we don't want to use the photos done by the old agent so we will get our photographer to do new and much better photos for the ad. We were charged each time - ranging from $150 to $200. One time the new agent - for some reason - still used the photos by the old agent in a rental ad published in both RE and domain. So, I brought this to their attention - quite annoyed for their carelessness.
     
  18. Merrywest

    Merrywest Member

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    Getting a professional photographer in is the best way to go, as others in this thread have suggested.

    Alternatively, you can take a stack of photos on your own phone and get them touched up by BoxBrownie for $2 each. Not as flash as professional photos but possibly flash enough to get the job done.

    Attached is a recent photo I've had done. Verticals straightened. Photo lightened. For a little extra, they removed the soap container on the shower hob. It's not as good as a pro photographer, but it's better than just my amateur attempt and was the difference between $20 and $180.

    EDIT: Added lounge room photo comparison
     

    Attached Files:

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  19. # 1

    # 1 Well-Known Member

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    I just checked because it was a few years ago and I paid $90 at the time for a professional photographer. I've just posted the same job on airtasker an hour ago for a new IP I just renovated and found a real estate photographer who will do it for $50. I can PM his contact info if anyone is looking for this to be done in Melbourne
     
  20. Scott No Mates

    Scott No Mates Well-Known Member

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    What post-production are they going to do? Barely worth getting out and about for those $$
     
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